News and Media releases
All media releases published by Shell Lubricants this year, and archived releases from recent years.
All media releases published by year
Shell and BMW M Motorsport announce renewal of longstanding partnership beyond 2025
Abu Dhabi, UAE 鈥 Shell and BMW M Motorsport announce that they have signed the renewal of their dynamic and longstanding partnership, bringing collaboration across energy, innovation, and premium technology. The signing will see Shell continuing to support BMW M Motorsport鈥檚 factory racing program such as World Endurance Championship and International Motor Sports Association. Additionally, Shell and BMW M Motorsport will continue to collaborate on GT3 racing activities with highlights like the Deutsche Touringwagen Meisterschaft (German Touring Car Championship) race series, and the famous Macau Grand Prix.
Shell Advance: Ride On with the Premium, Most Advanced API SP Standard
Buriram, Thailand 鈥 Shell Lubricants today launched their newly upgraded full-synthetic lubricant, Shell Advance Ultra with API SP, the premium motorcycle and scooter oil trusted by riders worldwide, at the 2025 MotoGP in Thailand.
From Monza to the main road: Shell and Ducati unveil new exclusive motorcycle engine oil
Shell Helix Ultra: Unleashing More Power with the New 2025 API SQ Standard鹿
Shell Helix Ultra is now API SQ ready - marking a milestone in technology leadership and raising the bar further in engine power, and protection.2
Shell tops global lubricants market for 18岬検 consecutive year
Shell Lubricants are named the number one leading lubricants supplier, globally, for the eighteenth consecutive year by Kline.
Shell launches its best-ever performance motor oils
Shell Lubricants and Ducati extend global lubricants collaboration
London 鈥 Shell Lubricants and Ducati will co-design high-performance motorcycle engine oils for a further three years, with Shell also continuing to supply the oils to Ducati鈥檚 global dealer network, as part of an extension of a collaboration established in 2020.
Shell to build grease manufacturing plant in Indonesia
Jakarta 鈥 Shell Indonesia (鈥楽hell鈥) announced its plan to build its first grease manufacturing plant (GMP) in Indonesia. The plant is a new addition that will compliment Shell鈥檚 existing Marunda Lubricants Oil Blending Plant (LOBP) in Bekasi, Indonesia.
Shell remains supplier of engine oil to the BMW Group in Asia and RoW
Hamburg - Shell has renewed its partnership with the BMW Group in the Rest of World (RoW) and Asia clusters. It will continue to supply the aftersales business of all BMW Group brands as the exclusive producer and supplier of engine oil to these regions until 2027.
Shell Lubricants completes acquisition of 麻豆传媒-based MIDEL and MIVOLT
London 鈭 Shell U.K. Limited has completed the acquisition of MIDEL and MIVOLT, from Manchester-based M&I Materials Ltd.
Shell leads global lubricants market for 17岬検 year
Shell Lubricants introduces immersion cooling fluids aimed at reducing energy consumption of data centres
Shell Starship 3.0 shows reduction in energy usage and carbon emissions during demonstration runs
Shell Starship 3.0 has successfully completed a U.S. West Coast demonstration run to once again, showcase the art of the possible for efficiency and carbon reduction in commercial road transport.
Shell Lubricants to acquire 麻豆传媒-based MIDEL and MIVOLT, strengthening its product portfolio for power and renewables sectors
Shell U.K. Limited has signed an agreement to purchase MIDEL and MIVOLT, two lines of business currently owned by Manchester-based M&I Materials Ltd.
Shell Lubricants publishes whitepaper: 鈥楤reaking New Ground: Shaping a Successful Future for Mining鈥
New whitepaper explores how miners can overcome operational challenges and help to create a sustainable future.
Shell and Ducati launch new high-performance motorbike oil
Shell Lubricants supports new API document for Life Cycle Assessment
API document defines an industry-specific methodology for the life cycle assessment of lubricants.
Shell Starship 3.0 to accelerate progress toward decarbonisation within heavy transport sector
Testing with renewable natural gas will happen this summer
Shell and W盲rtsil盲 extend strategic partnership for engine lubricant solutions
New Master Lubricants Agreement (MLA) sees organisations extend 2020-signed Testing Oil Partnership, with Shell becoming W盲rtsil盲鈥檚 designated strategic partner for stationary engine oils.
Shell and Ducati extend partnership as MotoGP enters new era of more sustainable fuels
Extension of one of the most recognisable partnerships in premier motorcycle racing.
Shell has today announced a multi-year extension of its Technical Partnership with Ducati Corse factory racing team, up to 2027.
Shell supports debut of the BMW M Hybrid V8
Shell Acquires Allied Reliability, Further Expanding Its North American Lubricants Business
Shell completes acquisition of ECL business of PANOLIN
Shell leads global lubricants market for 16岬検 year
Shell Lubricants retains its status as the leading global supplier of finished lubricants for a 16th consecutive year, according to the 20th edition of Kline & Company鈥檚 report Global Lubricants: Market Analysis and Assessment 2021.
Shell collaborates with Nissan Formula E Team on new Gen3 car
Shell Lubricants and Blue Tide Environmental to work together to progress circular economy
Pennzoil-Quaker State Company, a subsidiary of Shell plc (鈥淪hell鈥), has acquired a 49% interest in Blue Tide Environmental LLC (鈥淏lue Tide鈥), a company focused on building a global network of lubricant recycling facilities. Blue Tide is owned by Tailwater Capital LLC, a private equity firm that takes an integrated approach to investing in energy and environmental infrastructure solutions.
Logano captures second NASCAR Cup Series title in four years, powered by Pennzoil Synthetic Technology
Joey Logano and the No. 22 Shell-Pennzoil Ford Mustang race team finished the season where they began - in victory lane. Logano, capped off the 2022 NASCAR Cup Series (NCS) season with his second championship title in four years following Sunday鈥檚 victory at Phoenix Raceway in the NASCAR Championship Race.
Shell signs agreement to acquire ECL business of PANOLIN
Shell and Hyundai Motorsport announce three-year WRC partnership extension
Shell and Hyundai Motorsport have reached a new agreement that will see a three-year extension to its long-standing partnership
As well as continuing to be title sponsor of the Hyundai Shell Mobis World Rally Team, Shell will extend its technical collaboration with the Alzenau-based squad
The partnership has taken 21 WRC victories, including the most recent at Rally Italia Sardegna, the team鈥檚 first with the new Hyundai i20 N Rally1.
Shell and IndyCar Will Introduce Renewable Race Fuel for NTT IndyCar Series in 2023
The efforts will include a variety of sustainability initiatives to help reduce the carbon footprint within the NTT INDYCAR Series.
Shell and Penske Extend Long Standing Relationship in Motorsports
Equilon Enterprises LLC (d/b/a Shell Oil Products US) and Pennzoil-Quaker State Company announced a multi-year extension and expansion of their Sponsorship Agreement with Team Penske, the NTT IndyCar Series and Indianapolis Motor Speedway (IMS).
Shell partners with Nissan to create hybrid rally concept car
Shell equips car with innovative lubricants and biofuel.
Driving to a Sustainable Future
Shell leads global lubricants market for 15岬検 year
Shell named number one global supplier in all three main categories 鈥 consumer, commercial and industrial
Shell retains its status as the leading global supplier of finished lubricants for a 15th consecutive year, according to the 19th edition of Kline & Company鈥檚 report Global Lubricants: Market Analysis and Assessment 2021.
Shell acquires a leading tolls solutions business to enhance customer road transport experience.
Shell Commercial Road Transport (Shell) has signed a sale and purchase agreement to acquire MS Europe BV (MSTS Tolls), a leading tolls solutions provider, from TreviPay. MSTS Tolls with its innovative product portfolio and deep tolling expertise will allow Shell to build a best in class tolling experience for customers in the European commercial road transport sector. The purchase is expected to close towards the end of 2021.
Shell Announces Gadus S3 Grease as First and Only NLGI Dual-Certified Grease on the Market Globally
Shell Lubricant Solutions (Shell) has announced the Shell Gadus S3 V220C 2 grease is now certified against the NLGI High-Performance Multiuse (HPM) certification, in addition to its previously held NLGI GC鈥揕B performance classification, making it the first dual-certified grease currently available in the world. Shell Gadus S3 V220C 2 grease has also obtained the +HL tag for enhanced level of performance in the heavy load carrying capacity category.
Shell and ITOCHU join forces to deliver digitalisaton and decarbonisaton pathways for ITCOHU鈥橲 mining operations
Shell International and ITOCHU Corporation have announced they will collaborate to accelerate the digitalisation and decarbonisation of ITOCHU鈥檚 mining sites. Shell will offer its sectoral expertise in decarbonisation and digitalisation pathways expertise to find solutions that meet the specific needs of ITOCHU, an investment firm headquartered in Tokyo, which manages a Metals and Minerals portfolio that includes mining sites across the globe.
Shell acquires full ownership of MachineMax to drive next phase of global commercialisation to multiple industry sectors
Shell has become the sole owner of MachineMax, acquiring the stakes held by MachineMax鈥 s two other investors - BCG Digital Ventures and B Capital Group 鈥 as well as the company鈥檚 two founders. In addition, Shweta Saxena assumes the role of MachineMax CEO. MachineMax helps companies to maximise the profitability and efficiency of their off-highway fleets using smart sensors and next-generation analytics.
Shell and Penske announce strategic collaboration to help drive decarbonization and sustainability across sectors
Shell Naturelle takes lubricants beyond 'environmentally acceptable' to advance sustainable operations
With businesses worldwide coming under pressure to maximise output while also contributing to a more sustainable future, Shell has introduced a refreshed portfolio of Shell Naturelle biodegradable lubricants, designed to help reduce environmental impact without compromising on equipment performance.
Shell and Hyundai renew global cooperation to accelerate delivery of zero-emissions mobility solutions for customers
Shell continues as exclusively recommended lubricants supplier for Hyundai鈥檚 global aftermarket network
Maserati and Shell launch new exclusive co-branded motor oil for hybrid models
The Future of Downstream: Decarbonisation, Collaboration and Digitalisation
Keynote speech at the Future Downstream conference, where Carlos Maurer, Executive Vice President, Sectors & Decarbonisation, Shell, outlines and explores three key trends driving downstream businesses 鈥 sector decarbonisation, the need for wide-ranging collaboration and the importance of digitalisation.
Carbon neutral lubricants: The next step in our journey towards net zero
Shell introduces a global portfolio of carbon neutral lubricants
London - Customers in key markets worldwide can now choose carbon neutral1 lubricants across select brands, with Shell aiming to compensate for 700,000 tonnes of CO2e emissions per year.
Shell Lubricants and Whitmore Announce Definitive Agreement to Form Joint Venture to Provide Industrial Products and Services to North America Rail and United States Mining Customers
DALLAS, TX 鈥 CSW Industrials, Inc. (NASDAQ: CSWI) and Pennzoil-Quaker State Company dba SOPUS products (鈥淪hell鈥), a wholly owned subsidiary of Shell Oil Company that comprises Shell鈥檚 United States (鈥淯.S.鈥) lubricants business, announced today the execution of a definitive agreement under which Whitmore Manufacturing, LLC (鈥淲hitmore鈥), a wholly owned subsidiary of CSWI, and Shell will form a joint venture (鈥淛V鈥) to market, distribute, and sell lubricants, greases, coolants, reliability products, and related industrial services to the North America rail and U.S. mining sectors. The JV, which will be named Shell & Whitmore Reliability Solutions, LLC, is expected to be owned fifty percent by each of Whitmore and Shell.
What鈥檚 driving road freight decarbonisation? Planning, collaboration and a whole fleet of innovative solutions.
Road Freight sector close to tipping point to decarbonise faster than many expect
London - Shell and Deloitte today published a joint study on how to decarbonise the road freight sector, which is based on the views of road freight executives and experts from around the world. More than 70% of the 158 interviewees consider decarbonisation as the leading or top 3 priority for their organisation.
Idemitsu Kosan Co., Ltd and Shell Overseas Holdings Limited have completed deal for Shell to acquire 100% of the shares in Shell Lubricants Japan K.K.
Digitalisation and Collaboration for a Lower Carbon Energy Future.
Speaking virtually at the NetEase Future Conference in Hangzhou, China, Carlos Maurer, Executive Vice President, Global Commercial, Shell, outlines how Shell can work with China鈥檚 digital leaders to help drive a lower carbon future.
W盲rtsil盲 selects Shell as test oil partner for factory testing
The technology group W盲rtsil盲 and Shell will further strengthen their partnership through Shell becoming W盲rtsil盲鈥檚 test oil partner for engines during the factory testing process.
Shell retains Leadership of Global Lubricants market for 14岬検 consecutive year
Shell leads globally in all three main categories 鈥 consumer, commercial and industrial.
London, 26th November 2020 鈥 Shell remains the leading global supplier of finished lubricants for 14 consecutive years, according to Kline & Company鈥檚 report. Using 2019 as the base year, the report covers all leading lubricant consuming country markets, market segments, product types, and formulations. Shell retains the number1 global leadership position for the three lubricants categories tracked by Kline 鈥 consumer automotive, commercial automotive and industrial.
Shell special e-transmission fluid to feature in new Mahindra racing M7electro formula e racing car
FE co-engineering part of wider collaboration between Shell and Mahindra
Shell and Kreisel Electric form strategic alliance to offer high-performance electric battery solution
The combined battery technology system delivers industry-leading battery efficiency and fast-charging capabilities as well as superior safety and stability
London 鈥 Kreisel Electric and Shell have developed a unique and competitive battery solution combining Kreisel鈥檚 cutting edge lithium-ion battery module technology with Shell鈥檚 tailored thermal management fluid. The Kreisel and Shell battery technology system can be used in both passenger and commercial electric vehicles, as well as in other sector applications requiring high performance electric batteries. Kreisel Electric and Shell will jointly market the solution.
鈥淒ecarbonisation of hard-to-abate sectors鈥
Speaking at the virtual MENA Energy Meet event, Carlos Maurer, Executive Vice President Global Commercial Shell, says that urgency, innovation and collaboration are all vital to deliver sector decarbonisation
Shell launches E-Fluids for Electrified Commercial Vehicles
Shell E-fluids portfolio improves reliability, efficiency and performance for all passenger and commercial vehicles with electric powertrains.
London 鈥 Shell extends its globally available specialised fluids portfolio 鈥 Shell E-Fluids 鈥 to support battery electric (BEV) as well as fuel cell electric (FCEV) powertrains for commercial light, medium and heavy goods vehicles. Shell works with truck and bus manufacturers to co-engineer bespoke fluids that meet the specific needs of their different electric drivetrains for their commercial vehicle models.
Shell and Ducati deepen technical partnership expanding distribution of Shell Advance Ducati engine oil
Shell continues supply of first fill engine oil for Ducati鈥檚 Italian and Thai production plants.
Borgo Panigale, Italy 鈥 Shell and Ducati announced the three-year renewal of their engine oil first fill agreement for all Ducati motorcycles produced at its factories in Bologna (Italy) and Rayong (Thailand). In addition, Ducati is extending to Germany, France and 麻豆传媒 its aftermarket agreement with Shell for the exclusive Shell Advance Ducati engine oil, which already covered the Italian and North American markets.
Shell and IBM Team up to Accelerate Digitalisation in the Mining Industry
New online marketplace offers field-tested solutions that can help customers improve safety, efficiency and sustainability.
New York - Shell and IBM (NYSE: IBM) today launched Oren, a global B2B Digital mining services marketplace platform, co developed by the companies aimed at helping mining companies find solutions related to safety, sustainability, mine planning and operational efficiency. By hosting new technology and digital solutions in one place, Oren aims to accelerate the digitisation of the mining industry, speed up the transformation of mining workflows and build in more operational resiliency in a rapidly changing world.
Shell to double capacity in Indonesian lubricant plant to meet growing domestic demand
Bekasi, Indonesia 鈥 Shell Indonesia today announced its investment to double the production capacity of its world-class lubricants oil blending plant (LOBP) located in Marunda Centre, near Jakarta, Indonesia. Upon completion, the plant will be capable of producing up to 300 million litres of finished lubricants annually across the 9-hectare site. This expansion will enable Shell to meet the growing demand of the domestic lubricants market and contribute to the advancement of Indonesia鈥檚 downstream industry.
Shell retains leadership of global lubricants market for 13th consecutive year
Shell remains the leading global supplier of finished lubricants for 13 consecutive years, according to Kline & Company鈥檚 . Using 2018 as the base year, the report covers all leading lubricant consuming country markets, market segments, product types, and formulations.
Shell uses solar energy to help power lubricant plants in Europe and Asia
Shell launches e-fluids to optimise electric vehicle performance
Future Energy Mix
Digitalisation in the Energy Industry: Adapt, or be Disrupted
Shell showcases the global vehicle trust 鈥極x鈥 at its Marquee event Make The Future in Chennai, India
Chennai, India: Shell India launches "OX to India" - a potential mobility solution for accessible, efficient, all-terrain transportation in developing regions
Shell remains as BMW鈥檚 recommended oil supplier
Shell-produced premium engine oils to be used for BMW service-fills until 2022
麻豆传媒鈥檚 largest online car repair marketplace secures 拢4m investment
The 麻豆传媒鈥檚 largest online car repair marketplace has secured 拢4 million from investors including Shell Ventures, Sir Trevor Chinn, Active Partners and Venrex Investment Management. The marketplace currently has 11,500 garages registered to the site, has processed over 1 million repair requests from 麻豆传媒 drivers and receives 60,000 new job requests every month from drivers.
Openbay Developing AI-Enabled Solutions Designed for the Automotive Aftermarket Industry Secures Series A Financing
Shell and Openbay has closed the $8M Series A round of financing to help Openbay to bring to market artificial intelligence (AI) enabled solutions for businesses that provide automotive repair services and to grow existing and new markets across all its offerings.
Shell and Maserati launch new exclusive co-branded motor oil
Shell and Maserati are introducing a brand new co-branded motor oil known as Shell Helix Ultra Maserati 10W-60 - the only recommended on all Maserati鈥檚 2018 models across the globe equipped with the V6 Gasoline engine. This new product follows the previous Shell Helix Ultra Maserati 5W-40 for Maserati鈥檚 2017 models.
Shell and AirFlow Truck Company demonstrate a 248% improvement in freight tonne efficiency with the Starship truck
Rolling lab on wheels tests impact of technologies on efficiency and emissions in freight transport
Shell launches Artificial Intelligence Chatbot for B2B Lubricants customers and distributors
Shell Lubricants has introduced Shell LubeChat, the first artificial intelligence (AI)-powered chatbot tool for B2B lubricants customers. Shell LubeChat is an online chat robot that is designed to give users around the world easy, real-time access to product support, technical services and lubricants data.
Shell and AirFlow Truck Company debut Starship - hyper-efficient truck
Collaborative process seeks energy efficiency improvements applicable globally
Shell to further power progress on the Global Vehicle Trust OX: the inventive flat-pack truck
Shell has announced that it will commission a pre-production prototype of the world鈥檚 first flat-pack truck and it will take this truck to India, which is home to almost 18% of the world鈥檚 population1.
Shell becomes Aggreko鈥檚 largest lubricants supplier in Russia, Asia-Pacific and Americas
Global leader in distributed energy services, Aggreko, has deepened its relationship with Shell Lubricants. This includes the extension of its existing lubricants agreement with Shell until at least 2020. Shell Lubricants is now Aggreko鈥檚 largest lubricants supplier and preferred choice in Russia, as well as the Asia-Pacific, North American and Latin American regions.
Shell becomes Aggreko鈥檚 largest lubricants supplier in Russia, Asia-Pacific and Americas
Global leader in distributed energy services, Aggreko, has deepened its relationship with Shell Lubricants. This includes the extension of its existing lubricants agreement with Shell until at least 2020. Shell Lubricants is now Aggreko鈥檚 largest lubricants supplier and preferred choice in Russia, as well as the Asia-Pacific, North American and Latin American regions.
Shell opens 430 Million-litre Lubricants Plant in Singapore
Singapore, November 1, 2017 鈥 Shell today opened an integrated lubricants and grease production facility in Tuas, Singapore. At 10 hectares, the site size is equivalent to almost 25 football pitches. It is Shell鈥檚 3nd largest lubricants plant in the world and 2nd largest in Asia-Pacific, capable of producing up to 430 million litres (equivalent to 390 kilotonnes) of lubricants and greases every year - enough to change the engine oil of over 12,000 cars, every hour, every day.
Shell enters its second decade of global lubricant leadership
Shell and Maserati Launch Exclusive Co-branded Motor Oil
Shell and Maserati announced that they have launched Shell Helix Ultra Maserati 5W-40 and 10W-60 new bespoke co-branded motor oils which will be the only products recommended by Maserati for Maserati engines in key markets globally. Shell Helix Ultra Maserati 10W-60 motor oil is recommended by Maserati for all 2018 models.
Shell and Ducati renew technical partnership, extends contract beyond first fill with new aftermarket Oil Deal
Borgo Panigale, Italy 鈥 Shell and Ducati today announced an extension of their technical partnership agreement for another three years, taking it past the 20-year mark. Shell also becomes Ducati鈥檚 exclusive supplier of aftermarket engine oils for the first time, with the launch of Shell Advance Ducati, Shell鈥檚 new motorcycle oil developed specially for Ducati road bikes.
Shell and Tsinghua University set up Mobility Research Centre
Beijing, China 鈥 Shell has officially opened its Joint Research Centre for Cleaner Mobility with Tsinghua鈥檚 Department of Automotive Engineering (DAE). Tsinghua University is one of the most prestigious universities in China.
Shell selected as exclusive supplier of Rolls-Royce Motor Cars genuine engine oil
Shell today announced that it has been chosen by Rolls-Royce Motor Cars Ltd as the exclusive manufacturer and supplier of Rolls-Royce Motor Cars Genuine Engine Oil. From October 2016, this oil has started to become available to Rolls-Royce Motor Cars Dealers around the world.
Shell Lubricants Market Leader For Tenth Year In A Row
Shell Indonesia Lubes plant ramps up production, now producing Marine Lubricants
Effective lubrication can help mining industry lower costs and boost profits, reveals Shell Lubricants
Only 41% of companies have the right lubrication procedures in place1 and 40% admit incurring costs of over $250,000 from unplanned downtime
Shell launches into Strategic Cooperation with Faw Jie Fang
Zibo, Shandong - Shell today entered a strategic cooperation with FAW Jie Fang Truck Co. Ltd, China鈥檚 largest manufacturer of heavy duty trucks. The new agreement deepens Shell鈥檚 relationship with FAW, having been its premium lubricants supplier for first-fill and service-fill oils for many years. Shell and FAW also recently successfully trialled 100,000km long oil drain intervals for the entire powertrain system, including engine, transmission and axle via rigorous bench tests of over10,000 hours and 1.5 million km of road trials, a first in China.
Shell Named GE鈥檚 Recommended Oil Supplier For Jenbacher Type 4 and Type 6 Gas Engines
Shell unveils ultra energy efficient concept car
Shell has today (22 April 2016) unveiled a concept city car which, if it were ever to go into production, could deliver material reductions in energy use in the road transport sector. The three seater car is tangible proof of energy efficiency improvements that can be achieved by using cutting edge technology available today through a process of 鈥渃o-engineering鈥 whereby vehicle body, engine design and lubricants are all created together.